Visit Valencia’s promotion on Chinese Social Networks

Visit Valencia’s promotion on Chinese Social Networks

The Blueroom Project, in collaboration with our international partners, continues to strengthen the positioning of the city of Valencia on the most important and influential social networks in China such as Weibo and WeChat, an example of our capacity in tourism...

Visit Estonia Presstrip to Tallinn for Finnair’s Centenary

Visit Estonia Presstrip to Tallinn for Finnair’s Centenary

The Blueroom Project, as official representatives of Visit Estonia in Spain and on the occasion of Finnair's 100th anniversary, has organized a press trip in which a careful selection of media —Expansión, El Mundo Viajes, 20 Minutos, El Periódico and ABC Viajar— had...

Santa Eulària brings Ibizan culture to Madrid

Santa Eulària brings Ibizan culture to Madrid

The municipality of Santa Eulària des Riu (Ibiza) has presented its 2024 agenda full of gastronomy, leisure, active tourism and cultural events with its major Carmen Ferrer at the prestigious Umusic Hotel in Madrid. For these spring events in the capital, the...

Savoy Signature is consolidated in Spain

Savoy Signature is consolidated in Spain

The hotel collection from the island of Madeira, Savoy Signature, consolidates its presence in Spain through high-value media coverage with the latest news from the company about its latest ultra-luxury opening, The Reserve, in leading general media such as El Mundo;...

HURTIGRUTEN, the reputation of “THE BEST” CRUISE COMPANY

HURTIGRUTEN, the reputation of “THE BEST” CRUISE COMPANY

Hurtigruten Spain has been awarded in the Cruceroadicto Awards, based on the personal experiences of travelers who choose the winners with their votes. The Norwegian cruise company has obtained the first place in the “Best Expedition Cruise Company” category and the...

Jamaica drives Spanish investment

Jamaica drives Spanish investment

The delegation of the Caribbean island, headed by the Minister of Tourism, Hon. Edmund Bartlett, has visited Spain again on the occasion of the international tourism fair Fitur, with the opportunity to meet with different media outlets as well as some of the main...

Networking with Thailand

Networking with Thailand

On the occasion of the celebration of Fitur 2024, on January 25, The Blueroom Project organized for its client Tourism Authority of Thailand (TAT) a meeting with the travel trade sector, attended by the main tour operators and travel agencies specialized in Thailand...

A little piece of Ibiza culture in Madrid

A little piece of Ibiza culture in Madrid

The Blueroom Project managed, one year more, the participation of the Santa Eulària des Riu City Council (Ibiza) in Fitur, where it presented its main news, having the opportunity to meet with the main representatives of the tourism sector and the media during...

Costa Rica, “National Geographic” destination

Costa Rica, “National Geographic” destination

On the occasion of the recognition of Costa Rica as the “Best Latin American Destination” in the 2023 National Geographic Travel Readers' Awards, The Blueroom Project organized with VNG support an event at La Real Fábrica de Tapices in Madrid, within Fitur fair, which...

Hurtigruten for all audiences

Hurtigruten for all audiences

The Norwegian shipping company Hurtigruten strengthens its position in the Spanish market through strategic alliances with leading partners in the professional tourism sector. The Blueroom Project, Hurtigruten's communication and marketing agency in Spain, has carried...

Santa Eulària des Riu: Ibiza for the whole year

Santa Eulària des Riu: Ibiza for the whole year

With the intention of becoming a year-round destination, the village of the island of Ibiza, Santa Eulària des Riu, proposes a series of plans to enjoy in the coming months. Wineries, tradition, markets, gastronomic routes or sports with views, along with an intense...

The best island destination in the world

The best island destination in the world

Madeira has been chosen the “Best Island Destination in the World” for the ninth consecutive time in the latest edition of the World Travel Awards. The award is considered the consolidation of recognition of the work of the tourism sector of the Portuguese autonomous...

Costa Rica focused on social tourism

Costa Rica focused on social tourism

Costa Rica has been selected to host the World Congress from October 23 to 25, 2024, a decision made unanimously by the Board of Directors of the Social Tourism Organization (ISTO), during a meeting held in Brussels last November. The choice of Costa Rica is based on...

Chiang Rai and Suphan Buri, new UNESCO Creative Cities

Chiang Rai and Suphan Buri, new UNESCO Creative Cities

Chiang Rai and Suphan Buri join the “UNESCO Creative Cities Network” (UCCN) in Thailand, thus joining the five existing ones in the Land of Smiles (Phuket, Chiang Mai, Bangkok, Sukhothai and Phetchaburi). Both cities have been included and recognized, along with 53...

Thailand keeps growing in Spanish visitors

Thailand keeps growing in Spanish visitors

The Country of Smile has recently published its statistics at the end of 2023, in which Spain is in the top 5 of the main European issuing markets with 152,738 visitors (+81% compared to 2022, when 84,212 traveled to the Country of Smile Spanish) and of greater...

Merry Christmas on our 20th anniversary!

Merry Christmas on our 20th anniversary!

With our traditional digital Christmas card, and within the celebrations of our XX Anniversary, the Blueroomers wish you... Merry Christmas and Happy New Year 2024!

Madeira with an Enduro bike with Jesús Calleja

Madeira with an Enduro bike with Jesús Calleja

The adventurer and television presenter Jesús Calleja traveled to Madeira at the end of September to carry out a tourism promotion action through the MOUNTAIN BIKE – ENDURO activity in the Atlantic destination on a route designed by Madeira Tourism. The purpose of...

Discounts of up to 50% with Hurtigruten’s Black Friday

Discounts of up to 50% with Hurtigruten’s Black Friday

Hurtigruten, the Norwegian cruise line has launched its biggest Black Friday offer to date, offering discounts of up to 50%. The promotion covers bookings made between 17 and 30 November and applies to sailings scheduled between 1 January 2024 and 31 March 2025....

Loi Krathong in Thailand, a festival with a taste of tradition

Loi Krathong in Thailand, a festival with a taste of tradition

The Loy Krathong Festival is about to shine once again in the heart of Thailand. Millions of people across the country are preparing to celebrate this traditional holiday that pays homage to Mae Khongkha, the Hindu goddess of waters. Although the celebrations begin a...

Autumn festivities in Santa Eulària des Riu (Ibiza)

Autumn festivities in Santa Eulària des Riu (Ibiza)

Autumn is a time to share and show the traditions of the Ibizan municipality of Santa Eulària des Riu. For example, the village of Sant Carles de Peralta has two important events: on the one hand, on October, 28 it will celebrate the VII edition of the Squid...

Spain, leader tourist European market to Madeira

Spain, leader tourist European market to Madeira

Spanish visitors choose Madeira as a holiday destination, as indicated by the latest figures released by the Madeira Promotion Association (APM): from January to June, Spain registers an increase compared to the same period in 2022 in both number of guests (+54.5%),...

The Reserve, bienvenidos al “lujo dentro del lujo”

The Reserve, bienvenidos al “lujo dentro del lujo”

“The Reserve” es el nuevo concepto de lujo exclusivo que Savoy Signature, uno de los grupos hoteleros más importantes de Madeira, brindará al viajero a partir del próximo 1 de diciembre. En su apuesta por el servicio más personalizado y con el que marca la diferencia...

Thailand conquers Barcelona

Thailand conquers Barcelona

The “Amazing Thailand Fest 2023”, organized by the Tourism Authority of Thailand (TAT), attracted more than 3,500 people over the past weekend in Barcelona. This event outlined the thai cultural offer presenting folk dances, craft workshops, Muay Thai shows and a...

Hurtigruten keeps celebrating its 30th anniversary

Hurtigruten keeps celebrating its 30th anniversary

In 2023, Hurtigruten continues to bet on strategic alliances with leading media in the sector in Spain to consolidate itself as a leading exploration cruise company with a sustainable and experiential philosophy. In the year of its 130th anniversary, the company is...

Exclusive retreat in Madeira

Exclusive retreat in Madeira

Savoy Signature, one of the main hotel groups on the island of Madeira, has visited Spain for the first time to present to more than 40 media, celebrities and bloggers "The Reserve", a new category of highly personalized and exclusive accommodation, to differentiate...

First time in Thailand

First time in Thailand

The Tourism Authority of Thailand (TAT) and The Blueroom Project, as official representatives of Tourism Thailand in Spain, have organized a press trip to Thailand from June 1 to 8, visiting Bangkok, Phuket and Samui to show the Spanish media which had not visited the...

Estonia, fashionable destination

Estonia, fashionable destination

The Blueroom Project, as official representatives of Visit Estonia in Spain, organized a press trip and a fam trip for travel agents last May. A careful selection of media —National Geographic Travel, Radio Euskadi, Sport Life, Beef, Oxígeno and Condé Nast— had the...

Amazing Thailand Fest 2023 in Barcelona

Amazing Thailand Fest 2023 in Barcelona

The history, culture, gastronomy, Asian luxury, and friendliness of Thailand come to Barcelona. From 30 June to 2 July, the Tourism Authority of Thailand is organizing Amazing Thailand Fest in the heart of Barcelona, in Plaça Rosa dels Vents. With free admission from...

The Blueroom Project with childhood

The Blueroom Project with childhood

The Blueroom Project has joined UNICEF's “Pymes Amigas” solidarity project as a new collaborating company and supporting the work that the United Nations agency does in defense of children's rights in developing countries. The program, which already has 124 companies...

Visit Estonia blossoms in Madrid’s spring with its annual workshop

Visit Estonia blossoms in Madrid’s spring with its annual workshop

On April 13, a working lunch and spring roadshow with Estonian companies, press media and Spanish travel agencies was held in Madrid, on the terrace of the Gingko Garden. During the event, the guests (almost thirty travel agents) were able to learn first-hand about...

“Little Bits” by Orozco in Madeira

“Little Bits” by Orozco in Madeira

The Madeira Tourist Office and the Savoy Signature hotel group from Madeira, through The Blueroom Project, welcomed the Spanish singer-songwriter Antonio Orozco during the Easter holidays. In addition to enjoying the beauty and nature of the Atlantic destination, the...

500Rai presents its Thai-style floating glamping in the heart of Madrid

500Rai presents its Thai-style floating glamping in the heart of Madrid

With the presence of its Managing Director Mr Atirat Danphatharaworawat, the 500RAI Floating Resort has been presented to more than twenty representatives of the professional tourism sector and national travel trade sector press at a Thai evening in Madrid organized...

Belvilla by OYO: More incomes for owners

Belvilla by OYO: More incomes for owners

The holiday rental expert Belvilla by OYO has recently analyzed the income generated by properties in different European countries and one conclusion is clear: renting a holiday home in Spain is still a good investment. The company has compared the rental income of...

Visit Estonia reinforces its offer spring / summer 2023

Visit Estonia reinforces its offer spring / summer 2023

Through strategic alliances with leading partners in the professional tourism sector, Estonia strengthens its presence in the Spanish market this 2023.  The Blueroom Project as official representatives of Estonian Tourism in Spain has formalized collaboration...

Today, 40% of all web traffic is fake traffic

Today, 40% of all web traffic is fake traffic

New service for detecting and blocking fake web traffic (organic or from paid marketing / programmatic actions, S M, search, affiliates ... /) Always with aim to propose the best solutions in the field of marketing and communications, from The Blueroom Project we have...

Success of The Blueroom Project’s clients at FITUR 2023

Success of The Blueroom Project’s clients at FITUR 2023

This latest edition of the fair leaves us endearing reunions, the desire of people to travel, professional optimism and a lot of desire to undertake and surprise. Our clients, Costa Rica, Thailand, Estonia, Jamaica, Tokyo, Madeira, Santa Eulalia del Rio, Hurtigruten,...

The Blueroom Project welcomes Savoy Signature

The Blueroom Project welcomes Savoy Signature

Since the beginning of the twentieth century, the first Savoy hotel became a benchmark of luxury and distinction in the heart of Funchal among visitors to Madeira. Today, the Savoy Signature brand remains a prominent name in the hotel landscape of the autonomous...

Thailand advances in firm step towards full tourism recovery

Thailand advances in firm step towards full tourism recovery

On December 5 and 6, the management team of The Blueroom Project, participated in the executive meetings, networking lunch and other social events together with the Governor of the Tourism Authority of Thailand, Mr. Yuthasak Supasorn, the managing team for Europe and...

Soccer and Pura Vida

Soccer and Pura Vida

The Blueroom Project encourages to enjoy the passion for football and Pura Vida, on the occasion of the first meeting of the Spanish National Team in the World Cup that will face the Costa Rican National Team. An exclusive action that offers a unique opportunity to...

New Chairman at The Pangaea Network

New Chairman at The Pangaea Network

The Blueroom Project, through its Founder and Chairman Alejandro Pérez-Ferrant, holds the Presidency of the board of directors of The Pangaea Network, the international network of independent agencies in public relations and travel representation pioneer in Europe,...

Estonia is presented in Madrid

Estonia is presented in Madrid

On October 27, The Blueroom Project organized an afterwork at "The Nomad House" at Ramses space for the professional Spanish travel sector where the surprising tourist possibilities of Estonia were shown through gastronomy, culture and its extraordinary nature. During...

Closer Madeira

Closer Madeira

The Blueroom Project in support of the Association for the Promotion of the Autonomous Region of Madeira, with the Delegation of Tourism of Portugal and the Portuguese embassy in Madrid, have organized the event "Flavors and Flowers of Madeira" with a select group of...

Tribute to Costa Rican biodiversity with 20 MINUTES

Tribute to Costa Rican biodiversity with 20 MINUTES

Last Thursday, September 29, the distributors of the leading free general newspaper in Spain, 20 MINUTOS, paid tribute to the biodiversity and fauna of Costa Rica. Various little animals from the Country of Pura Vida, such as toucans or frogs, were located at the main...

Tokyo for everybody

Tokyo for everybody

On October 11, Japan will reopen its borders to international tourism without restrictions. Great news for travellers who want to get to know the Land of the Rising Sun that has its capital, Tokyo, as the first obligatory stop. Tradition and modernity for all tastes...

María León, luxury in Santa Eulària des Riu (Ibiza)

María León, luxury in Santa Eulària des Riu (Ibiza)

The influencer María León has travelled to Santa Eulària des Riu with an itinerary organized by the municipality and coordinated by The Blueroom Project to discover the tradition, gastronomy and lifestyle of the destination with visits to the first hippy market in...

Thai Nite event in Madrid with full reopening of the destination

Thai Nite event in Madrid with full reopening of the destination

The Royal Embassy of Thailand organized an event to enjoy Thai cuisine, traditional dances and a fashion show with silk as the protagonist, with distinguished guests and the press representatives. The Blueroom Project, Tourism Representative of Thailand in Spain, was...

Fashionable Estonia by Juan Duyos

Fashionable Estonia by Juan Duyos

The Baltic country welcomes and inspires the designer who is celebrating his 25th anniversary in style with his “Estonia” collection, which was presented at the latest edition of the Mercedes Benz Fashion Week in Madrid, held on September 14 to 18.The Spanish designer...

K-Week Festival: the Korean wave phenomenon sweeps through Madrid

K-Week Festival: the Korean wave phenomenon sweeps through Madrid

K-Week welcomed more than 2,500 people who came to enjoy the festival at the Palacio de Neptuno. With full capacity during the two days of the festival, the K-Week brings Korean culture, traditions and ancient art to our country for the second consecutive year. The...

First trips for Visit Estonia

First trips for Visit Estonia

The Blueroom Project, in its role as official representatives of Visit Estonia in Spain, has organized the first press and fam trips. A wide representation of journalists —Viajar, Diari Ara, Meet In, Cadena Ser, Oxígeno, El Periódico and Sobremesa— had the opportunity...

Thailand… pulse of life

Thailand… pulse of life

Check out our latest and inspiring production of all #Thailand has to offer to the world. All with the master direction of Paco Nadal and the unique music talent of Antonio Orozco. #PálpitoDeVida #AmazingThailand #Thainess #MeGustaTailandia #BeingBlueroom

Madrid hosts K-Week in July, the festival to travel to South Korea

Madrid hosts K-Week in July, the festival to travel to South Korea

Madrid travels to South Korea with the celebration of K-Week from July 8 to 14 in a week full of activities related to South Korean culture, gastronomy and traditions. The objective of the festival is to bring locals and visitors closer to all the attractions that the...

Presentation of Team Thailand España in Barcelona

Presentation of Team Thailand España in Barcelona

The Blueroom Project, as THE official representatives of Tourism of Thailand in Spain, participated in the Team Thailand Spain conference which, with the encouragement of its Excellency, the Ambassador of the kingdom of Thailand, Khun Phantipha, focused its efforts on...

Dubai tourism event and training cycles in Madrid and Barcelona

Dubai tourism event and training cycles in Madrid and Barcelona

The Blueroom Project, as a representative of Dubai Tourism for the trade sector, has organized an event in Madrid WHERE it has presented all the news of the destination to an important group of travel agents and tour operators. A cycle of personalized training was...

Fam trip to Dubai to say goodbye to EXPO 2020

Fam trip to Dubai to say goodbye to EXPO 2020

Luis López Hita, Tourmundial director and the heads of the Institutional Relations and Training departments of Grupo Viajes El Corte Inglés, were invited by the Blueroom Project and the Dubai Department of Economy and Tourism to a 4-day fam trip, not only to say...

#LikeThailand: LuXperience FAM Trips in the Andaman Sea

#LikeThailand: LuXperience FAM Trips in the Andaman Sea

The Blueroom Project, in its role as official representatives of Thailand Tourism, has organized a media trip and a fam trip of agents in March 2022 in order to show the relaxation of the reopening measures and the splendor of the natural beauty of the Andaman sea...

The Pure Life on TV

The Pure Life on TV

The Blueroom Project has designed and implemented a TV Spots campaign within the positioning strategy of the destination in Europe as a Sustainable Tourist Sanctuary, also created by the agency. THE MISSION of this positioning strategy not only seeks to promote the...

Blueroom starts the year with new client “Visit Estonia”

Blueroom starts the year with new client “Visit Estonia”

The Blueroom Project is pleased to welcome Visit Estonia. Our agency, leading other partner offices around the world, is proud to have won the competition to represent this special destination overlooking the Baltic Sea for Spain, Italy and the United States....

Valencia Tourism launches new website in China

Valencia Tourism launches new website in China

The Blueroom Project and our associate agency based in China, has created for Turismo de Valencia a new corporate website for the Chinese market, a key and important market for the destination. With the aim of facilitating knowledge about the destination and...

Activities for the promotion of Thailand in Spain

Activities for the promotion of Thailand in Spain

The Blueroom Project, as representatives of Thailand Tourism, organised a webinar on the latest entry requirements for the Land of Smiles, as well as a promotional campaign with Expedia Group Spain. The webinar was attended by Qatar Airways, which showcased its latest...

Belvilla presents its Unique Houses

Belvilla presents its Unique Houses

With the support of The Blueroom Project's press office, Belvilla launches this initiative of 23 unique houses, a selection of out-of-the-ordinary accommodations in different parts of Europe. This portfolio of unique houses has its own website where the owners share...

Hurtigruten is Back

Hurtigruten is Back

With the end of restrictions in Norway for EU travellers, Hurtigruten returns with The Blueroom Project to communicate through different media, social networks and strategic partners of the tourism trade the itineraries (classic and new) that will be navigated, as...

Blueroom Project CEO’s speech at Proimagen-Futuropa meeting

Blueroom Project CEO’s speech at Proimagen-Futuropa meeting

A few days ago, Alejandro Pérez-Ferrant, CEO of The Blueroom Project, gave a presentation at the Proimagen-Futuropa meeting to a select group of tourism companies from Costa Rica that work with Europe. The event, which took place at the Radisson Hotel in San Jose,...

Alliance campaign between Barcelona & Sevilla

Alliance campaign between Barcelona & Sevilla

The Blueroom Project has created for Barcelona and Seville a strategic alliance with a foundation to promote both cities internationally.   The first objective of this union is to reach a very important key market for both capitals, the French.   Under the...

Belvilla: Summer 2021 balance and autumn forecast

Belvilla: Summer 2021 balance and autumn forecast

According to the latest updated data from Belvilla, The Blueroom Project has reported the latest bookings to the Spanish media, and following the line marked in the pre-summer months, vacation homes reservations have had a slight increase of 3% in Spain for the months...

Spain at the forefront of Costa Rica´s tourism recovery

Spain at the forefront of Costa Rica´s tourism recovery

Costa Rica opened its borders more than a year ago in August 2020, and this last month of August it reached very positive figures, with Spain at the forefront of the European markets with a total of 24,166 Spanish visitors from January to August 2021.   Costa...

Madeira positioned as one of the safest destinations in 2021

Madeira positioned as one of the safest destinations in 2021

Madeira has positioned itself as one of the safest and most demanded destinations to travel during the summer of 2021, due to the containment of the pandemic. In fact, it has been nominated as the safest European destination to travel in 2021, according to the list...

Iberojet opens a new direct route from Spain to Costa Rica

Iberojet opens a new direct route from Spain to Costa Rica

As part of the work as representative of Tourism of Costa Rica in Spain, The Blueroom Project has managed the development of this new air route. Iberojet, the airline of Ávoris Corporación Empresarial, has inaugurated a new direct route between Spain and Costa Rica....

Phuket Sandbox – 1st July, 2021: Southeast Asia’s first reopening

Phuket Sandbox – 1st July, 2021: Southeast Asia’s first reopening

The Blueroom Project team, as official representatives of the Tourism Authority of Thailand, has been communicating and educating the Spanish travel trade about the Phuket Sandbox through webinars, newsletters, website, social media and the press office. Those Spanish...

Visit Valencia is promoted all year round in the Chinese market

Visit Valencia is promoted all year round in the Chinese market

The Blueroom Project renews its collaboration with Visit Valencia in the Chinese market with its local partner TML. Since 2017 we have been working on the positioning of the city of Valencia in the most important social networks of the Asian giant as well as in the...

Costa Rica Sounds / Barcelona

Costa Rica Sounds / Barcelona

The Blueroom Project, as the representative of Costa Rica Tourism in Spain, has devised and organized the “Costa Rica Sounds” activity to present the latest developments in the destination as a Sustainable Tourist Sanctuary and announce the expansion of flights from...

Dubai: The influencer Gotzón Mantuliz’s route at your fingertips

Dubai: The influencer Gotzón Mantuliz’s route at your fingertips

Thanks to this activation by The Blueroom Project, as Dubai Tourism official representatives for the travel trade, the renowned influencer, travel expert and TV collaborator ... had the opportunity to visit Dubai in a very special way, that was evidenced by the...

Barcelona & Seville  Seville & Barcelona Alliance

Barcelona & Seville <> Seville & Barcelona Alliance

This is the first time that both cities have come together to promote themselves internationally through the same shared story in culture, gastronomy, sustainability, fashion and literature. ‘It is the beginning of a path of close collaboration between both cities....

Successful participation of our clients in Fitur 2021

Successful participation of our clients in Fitur 2021

The edition of Fitur, this year on spring dates and adapting to the new circumstances, was very fruitful for our clients where we used new strategies, formats and innovative initiatives. We want to thank all our clients, the members of the travel trade and the tourism...

Madeira Tourism trusts The Blueroom Project

Madeira Tourism trusts The Blueroom Project

Madeira Tourism trusts The Blueroom Project for tourism promotion within the Spanish travel trade sector  Following its strategic plan, the Madeira Tourist Board strengthens its presence in the Spanish tourism market through a partnership with The Blueroom Project to...

Costa Rica in the final of the 2021 King’s Cup soccer championship

Costa Rica in the final of the 2021 King’s Cup soccer championship

The Blueroom Project promotes Costa Rica as a "Sustainable Tourism Sanctuary" during the final of the King's Cup between FC Barcelona and Athletic Bilbao, thanks to its presence on the electronic billboards of the La Cartuja stadium in Seville, the venue of the match....

Dubai Expo, a Fam Trip to be up to date

Dubai Expo, a Fam Trip to be up to date

  The Blueroom Project, as the representative of Dubai Tourism in Spain, has organized a fam trip to Dubai in which nine travel agents from the main tour operators and travel agencies in Spain have participated. During the tour, which took place between March 20...

Afterwork Tokio 2021

Afterwork Tokio 2021

  The Blueroom Project has organized for Tokyo Tourism its first face-to-face afterwork in Madrid. The representative of Tokyo Tourism in Spain presented the novelties in gastronomy, leisure and culture for 2021, emphasizing the openings and new spaces with which...

Costa Rica Sustainble Tourism Sanctuary

Costa Rica Sustainble Tourism Sanctuary

  The Blueroom Project, as strategic directors of the Costa Rican Tourism Board (ICT) in Europe, has designed the pan-European strategy "Costa Rica: Sustainable Tourism Sanctuary" in order to encourage travel to Costa...